While everyone else is working for the weekend, e-commerce retailers dance to a different rhythm.
🛍️In the United States, the biggest online shopping days are Friday, Saturday, and Sunday. And it’s no surprise, given that people tend to focus on leisure and entertainment during their weekends.
But as Sunday and Monday approach, shopping shifts towards practical necessities for the upcoming week. And interestingly, many people turn to shopping on Mondays as a way to cope with the start of a new workweek. 🛒
In other words, e-commerce businesses that want to spur sales may want to consider boosting their online presence 🚀(be it via social media, paid ads, or other channels) all throughout the weekend, with another big push on Mondays. So check your engine’s oil (i.e., your automated email messaging platform) and ensure it’s ready to handle the workload—including welcome emails, shopping cart abandonment emails, and cross-sell/up-sell emails. You have a limited window of 4-5 days to drive conversions, so don’t miss out! ⏳
💪Promoting products at the right time can be a challenge. If you want to attract more customers and drive sales, knowing the best days of the week to sell online is key. Don’t miss out on these opportunities!
What days do you shop online the most? Comment below and let me know (be honest)!
