Embedded Seller

    Put a Senior Business Development Operator on Your Pipeline

    Embed a senior seller into your business—someone who prospects, works the phones, brings buyers and partners to the table, and negotiates the terms, without the cost or commitment of a full-time executive hire.

    High-impact action without the high-cost headcount.

    Stop Carrying It All Yourself

    You know what needs to happen—but you need someone who can actually make it happen. Our embedded sellers plug directly into your operation and start driving results from day one.

    • Execution across the five buckets we sell: data & audience licensing, lead gen and partnership deals, owned-channel & media sales, carrier cost recovery, and marketplace deduction recovery
    • Outreach, calls, and follow-through on live opportunities—handled, not delegated
    • Pipeline reporting and deal-level economics for smarter, faster decisions
    • Negotiation of terms, rate cards, and contracts—so nothing falls through the cracks
    • Seamless collaboration with your internal sales, finance, and ops teams

    What Would It Feel Like to Have a Senior Operator on Your Side?

    Imagine having someone who's been where you're trying to go—managing your growth daily, making data-driven decisions, and scaling your business without the six-figure salary.

    • Gain senior-level expertise without long-term salary or benefits
    • Flex the scope of work as your business evolves
    • Avoid slow onboarding, bloated overhead, and operational drag
    • Lower risk, faster impact compared to full-time hiring

    Built to Execute Fast and Scale Smarter

    We don't just advise—we prospect, negotiate, and close like a full-time revenue leader, without the full-time cost.

    01

    Business Audit + Growth Opportunity Identification

    02

    Target List, Outreach Plan & Priority Mapping

    03

    Daily Pipeline Work, Negotiation, and Reporting

    Flexible, Embedded, and Ready to Execute

    Whether you need leadership across your entire digital ecosystem—or execution on a specific project—we embed at the level you need, for as long as you need.

    What a Typical Engagement Looks Like

    • Most engagements span 6–12 months
    • Average 10–15 hours per week, often more depending on scope
    • Daily syncs and real-time collaboration via Slack, Email, and PM tools
    • Fully integrated project management, execution oversight, and optimization

    Engagements often flex beyond 12 months, scaling up to 20+ hours per week—and in some cases, transitioning into full-time leadership roles.

    Ready to Finally Have Someone in Your Corner?

    Let's talk about embedding a fractional leader who delivers smarter, faster results.

    Robert VanselowPrincipal, MediafyBusiness Development & Growth · 20+ Years of ExperienceView Bio →