Insights and Strategies for Digital Success
Stay updated with the latest trends, tips, and best practices in marketing, e-commerce, and technology.
Black Friday Bonanza: Unveiling American Spending Habits
đď¸ Weâve all heard the stories of all-night campouts and the relentless and unruly crowds that gather on #BlackFriday. It’s no secret that Americans are eager
Spooky Profits Missed: The Untapped Potential of Halloween in E-Commerce Strategy
đThe scary truth is that many #ecommerce businesses fail to capitalize on Halloween. Over the years, Robert Vanselow have assisted numerous companies, and a common
Surviving the Storm: Navigating Black Friday and Cyber Monday in E-Commerce
đĄEvery year, like clockwork, Robert Vanselow field the same questions. So therefore every year he prompted to share some insights about the e-commerce minefield that
Reviving Underperforming PPC Campaigns
đ We’ve all faced the challenge of a #PPCÂ campaign that didn’t quite meet our expectations. Recently, Robert Vanselow encountered one such campaign, and he’d like
Insights from eCommerceDay Panama
Insights from eCommerceDay Panama : Last week, I had the privilege of participating in eCommerceDay, held in Panama. It’s organized by the regional e-Commerce Institute (LATAM)
The Art and Science of Crafting E-Commerce Copy
In today’s digital age, where every click counts and every pixel matters, the art and science of crafting e-commerce copy has never been more critical.
Ever Wondered What the Secret Sauce Behind Success Is?
Ever wondered what the secret sauce behind success is? One of the most valuable lessons I’ve learned on my journey is that it’s not just about
Rethinking Our Priorities: Making KPIs Count in Marketing
 Rethinking our priorities: making KPIs count in marketing In the dynamic world of marketing, Key Performance Indicators (KPIs) guide our journey toward success. As seasoned
Donât Miss Out! Tap Into the Labor Day Goldmine for Your Business
Donât miss out! Tap into the Labor Day goldmine for your business. Labor Day isnât just a holiday, itâs one of North Americaâs biggest shopping dates
The Hat of a Fractional Marketing Director
Over the past few years, I’ve had the privilege of donning the hat of a Fractional Marketing Director đŻaiding companies in traversing the digital landscape.
August and September, the eEnd of Summer
Between August and September, the end of Summer is a sneaky snippet of the calendar that no one talks about but is huge when it
Mastering Your Own E-Commerce Metrics Before Jumping Into Affiliate Marketing
Today, I want to touch on the importance of mastering your own e-commerce metrics before jumping into Affiliate Marketing. Success in launching an Affiliate Marketing program
